akala mo spontaneous, yun pala bayaran!

What starts out as a “spontaneous” display at the mall of asia turns into an advertisement mid-way.

Dance Number in MOA from Technograph on Vimeo.

Online reviews are mixed. Mostly people say “galing nila sumayaw.” Some think “sellout”, another says: “The only way I’d be impressed with an online ad campaign or gimmick would be if it were actually original and not copying something.”

In fact it is a copy of a similar more subtle ad done in a train station in London:

But even this ad is a copy– the originals (and best ones) are done spontaneously by Improv Everywhere. Checkout my favorites: Frozen Grand Central and Cellphone Symphony.

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